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Everything about Digital Asset Management

Is digital asset management in the cloud secure?

Is digital asset management in the cloud secure

Choosing the right digital asset management software, companies are faced with the decision of whether to operate the system on their own servers (on-premise) or as software-as-a-service (SaaS). In the latter case, the DAM provider hosts the data itself or outsources this to a cloud service provider. Especially for companies in regulated industries...

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5 ways DAM software improves collaboration in marketing teams

5 ways DAM software improves collaboration in marketing teams

Marketers are no lone fighters. Even in smaller companies, the marketing department usually consists of a small team that deals with the wide range of tasks and channels. In addition, freelancers and external agencies support the marketing team. Besides teamwork, creativity and personal skills, the effective use of helpful marketing tools is becomi...

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How to choose the best DAM system and what you need to consider

How to find the best DAM system

Due to ongoing digitalisation, the amount of digital data in companies is constantly growing. A digital asset management (DAM) system helps companies to store this mass of files centrally, to organise these assets easily and to grant all relevant employees controlled access to the files. However, the market offers a wide range of DAM software. Many...

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How to avoid the 5 most annoying problems in advertising and marketing

The 5 most annoying problem in advertising and marketing

It's a familiar problem for many marketing departments: working with external service providers and partners is tedious. In the confusion of systems, file formats and versions, you can quickly lose track of everything and also a lot of time. Agencies, on the other hand, have the same troublesome experience as marketing departments. Not only do they...

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5 reasons why e-commerce managers need a DAM system

Why do e-commerce manager need a dam system?

Many companies rely on their own online shop in addition to marketplaces for successful e-commerce. To offer customers an optimal online shopping experience web shops need a lot of care. While customers can view and touch items in the local store, in online retailing comprehensive product information and especially images and videos of the product ...

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